Marketing Asset Management
Organize marketing assets in one central hub
Welcome’s marketing asset management software gives you control over all your marketing assets, and delivers exceptional, on-brand content experiences.
The world's best marketers call Welcome home
Modern marketing asset management software, designed to maximize control & governance
Global Asset Governance
Govern asset creation & maintain brand compliance
Ensure consistency across all campaign activity using brand compliance workflows, and seamlessly govern the production of content against brand guidelines with asset-level review and approvals.
- Brand Compliance & Approvals
- Workflow Governance
- Asset Versioning
Library
Centralize & share marketing assets, globally
Combine a modern, centralized solution for marketing asset management with actionable workflows and empower your team to easily find, access, and repurpose content across all markets and business lines.
- Intuitive Search & Foldering
- Multi-Format File Support
- Integrated Workflows
Asset Management
Manage localization & track content utilization
Monitor the use of content across all teams, business lines, and markets. NewsCred’s marketing asset management software tracks the lineage and history of marketing assets, providing a clear picture of who is repurposing what content and when.
- Content Utilization Tracking
- Advanced Filters & Tagging
- Asset Versioning
The benefits of Digital Asset Management for Marketing
Welcome’s software is purpose-built to help marketers maintain total control of their brand and marketing assets — across any format, for any channel, and for every campaign — all from a single, centralized location.
Reviewed by Marketing Professionals
4.7 out of 5, 16 reviews
Best integrated marketing
capabilities around
The Digital team really drives quarterly campaign initiative focus, so it’s great that we are able to roll up all tasks into one campaign and track content workflows, deliverable dates, task owners and more.
– Director of Social Media, Content & Communications, Manufacturing Industry
Welcome Enables
Global/Local Communication
The workflows streamline the process for editing, reviewing, and approving content across markets, so we can produce the large quantity of content that’s necessary each month for our different countries.
– Global Brand Manager, Finance Industry
Insight And Performance
Driven Platform
Integration and campaign management have increased operational efficiency, and the ability to monitor performance against goals and measure ROI paints a clear picture of performance for marketing teams and senior leadership.
– Content Marketing Manager, Services Industry
Learn how Welcome's marketing asset management software helps marketers effectively manage content and campaigns.
More Key Marketing Features with Welcome's Marketing Orchestration Platform
