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[Webinar] The Practical Marketer’s Guide to B2B Content Transformation (feat. Forrester)

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As a B2B marketer, you know it best:

Implementing meaningful changes to your B2B content processes, while keeping day-to-day operations on track…can be daunting, to say the least.

Watch Welcome CEO Shafqat Islam and our guest speaker, Christine Polewarczyk, VP and Research Director of Content Strategy and Operations at Forrester, break down practical (not pie-in-the-sky) tips any B2B marketing team can use to boost their content operations.

No matter your team’s budget, size, maturity…you’ll gain the know-how you need to:

🚀 Establish the 5 pillars every best-in-class, B2B content engine needs

🚀 Improve content quality and relevance for target audiences

🚀 Increase content engagement, performance, and ROI

Catch the entire webinar below to level up your B2B content, and overcome the overwhelm.


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