[Video] How & Why Content Teams Can Improve the Marketing Function

by
reading time: < 1 min
Share on facebook
Share on twitter
Share on linkedin

The landscape for today’s marketers is changing right in front of us. Burdened by “work about work” and an ever-growing list of demands, the best marketing organizations are fostering a cultural change and embracing a team-of-teams style (read: integrated) approach to marketing.

But how do you get to that point of marketing integration? How do you drive organizational change?

Watch our session from this year’s Content Marketing World, where NewsCred’s CEO & Co-Founder, Shafqat Islam, discussed the necessity for adapting to and excelling in the integrated marketing era. You’ll learn:

  • The challenges facing modern marketers
  • How the world’s leading brands are solving for them
  • Why content teams are best suited to drive that transformation — and be our marketing heroes.

To gain access to the free video presentation, enter your details in the form below, and you’ll receive the recording straight to your inbox!

Done reading and ready to try Welcome?

Welcome’s marketing orchestration software is free for up to 5 users, so grab 4 of your closest marketing buds and see what we’re all about.