Welcome’s award-winning content marketing platform helps marketers plan, create, distribute, and measure the impact of content efforts to drive real business results. Welcome streamlines your team’s content operations while surfacing insights to optimize and measure performance-focused content marketing programs.
Develop compelling content for your audience and increase organic traffic. Welcome‘s content marketing platform surfaces real-time SEO data, keyword recommendations, and social share of voice to uncover new content opportunities.
Ensure high-quality content with built-in analysis and scoring tools that help optimize all digital copy — across articles, landing pages, press releases, and more — for relevancy, readability, and search ranking.
Scale your content marketing program without sacrificing quality. Source and publish fully-licensed articles directly in our content marketing platform to supplement original content creation and ensure consistent engagement with your audience.
Seamlessly push content to all of your downstream systems — social, CMS, CRM, and more — with just a few clicks, and ensure a consistent, cross-channel brand experience.
Map content initiatives directly to revenue — from leads generated to influence on sales pipeline and closed-won deals — and identify areas of improvement with content-centric insights that are tailored to your business objectives.
4.7 out of 5, 16 reviews
Best integrated marketing
The Digital team really drives quarterly campaign initiative focus, so it’s great that we are able to roll up all tasks into one campaign and track content workflows, deliverable dates, task owners and more.
– Director of Social Media, Content & Communications, Manufacturing Industry
The workflows streamline the process for editing, reviewing, and approving content across markets, so we can produce the large quantity of content that’s necessary each month for our different countries.
– Global Brand Manager, Finance Industry
Insight And Performance
Integration and campaign management have increased operational efficiency, and the ability to monitor performance against goals and measure ROI paints a clear picture of performance for marketing teams and senior leadership.
– Content Marketing Manager, Services Industry
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