Content Marketing Platform

Create, distribute, and measure exceptional content.

Welcome’s award-winning content marketing platform helps marketers plan, create, distribute, and measure the impact of content efforts to drive real business results. Welcome streamlines your team’s content operations while surfacing insights to optimize and measure performance-focused content marketing programs.

Free Forever. No Credit Card Required.

marketing resource management software

The world's best marketers call Welcome home

Welcome's content marketing platform is the ultimate virtual workspace for content teams

SEO & Keyword Research

Verify search demand & drive organic traffic

Develop compelling content for your audience and increase organic traffic. Welcome‘s content marketing platform surfaces real-time SEO data, keyword recommendations, and social share of voice to uncover new content opportunities.

Content Optimization

Create high-quality, relevant content

Ensure high-quality content with built-in analysis and scoring tools that help optimize all digital copy — across articles, landing pages, press releases, and more — for relevancy, readability, and search ranking.

Image & Content Licensing

Scale publishing volume & cadence

Scale your content marketing program without sacrificing quality. Source and publish fully-licensed articles directly in our content marketing platform to supplement original content creation and ensure consistent engagement with your audience.

Distribution Integrations

Distribute content to every channel, from one location

Seamlessly push content to all of your downstream systems — social, CMS, CRM, and more — with just a few clicks, and ensure a consistent, cross-channel brand experience.

Content-Centric Analytics

Measure content performance & demonstrate ROI

Map content initiatives directly to revenue — from leads generated to influence on sales pipeline and closed-won deals — and identify areas of improvement with content-centric insights that are tailored to your business objectives.

Create Content That Maximizes ROI

Welcome provides the tools marketers need to collaboratively plan content initiatives, streamline production and distribution, and uncover content-centric insights to optimize performance and maximize results.

Deliver Meaningful Content Experiences

Stop creating content just for the sake of it. Rooted in content and purpose-built for marketers, NewsCred empowers teams with data-driven insights to deliver meaningful content at every touchpoint.

Streamline Operations & Accelerate Time-to-Market

Leverage a single, dedicated content workspace to create and publish original content (such as images, videos, PDFs, and more), streamlining collaboration among teams and reducing time-to-market.

Measure Impact Across the Entire Customer Journey

NewsCred's content marketing platform empowers teams to measure and prove the impact of their work on pipeline and revenue with end-to-end analytics designed to track the entire customer journey.

Reviewed by Marketing Professionals

4.6 out of 5, 24 reviews

5/5

Best integrated marketing
capabilities around

The Digital team really drives quarterly campaign initiative focus, so it’s great that we are able to roll up all tasks into one campaign and track content workflows, deliverable dates, task owners and more.

– Director of Social Media, Content & Communications, Manufacturing Industry

5/5

Welcome Enables
Global/Local Communication

The workflows streamline the process for editing, reviewing, and approving content across markets, so we can produce the large quantity of content that’s necessary each month for our different countries.

– Global Brand Manager, Finance Industry

5/5

Insight And Performance
Driven Platform

Integration and campaign management have increased operational efficiency, and the ability to monitor performance against goals and measure ROI paints a clear picture of performance for marketing teams and senior leadership.

– Content Marketing Manager, Services Industry

Learn how Welcome's content marketing platform helps teams execute campaigns and content lifecycles.

Free Forever. No Credit Card Required.

More key marketing features of Welcome's
Marketing Orchestration Platform

Marketing Project Management Software

Eliminate the tedious 'work about work.' Put your projects on cruise-control and empower your team to focus more on the marketing and less on the management.

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Marketing Collaboration Software

Ditch the point solutions, unify your team in a single platform, and empower them to create, communicate, and collaborate on what truly matters — the marketing.

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Marketing Planning Software

Gain unprecedented visibility across all campaign and content plans, and maintain control of your marketing activity.

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Marketing Calendar Software

Centralize planning, provide visibility for every stakeholder, and empower teams to stay on top of their work with one view of all marketing activity.

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Marketing Asset Management

Gain unparalleled control over all your marketing assets, and deliver exceptional, on-brand content experiences.

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Marketing Performance Software

Quantify marketing's impact on the bottom line and make informed decisions to improve efficiency, optimize programs, and drive growth.

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